To nobody’s surprise, cosmetics are a BIG business. According to Business Wire, the global cosmetics industry is expected to surpass $675 billion in annual sales by the year 2020. That represents an annual growth rate of 6.4%, which is incredible for a 100 year old industry. How do they keep increasing sales? Every year, companies introduce hundreds of pricey new “must have” beauty products to help buyers appear younger or more beautiful. In all fairness, a few of these products truly are amazing. But that is not what this article is about. Today, I want to share with you the easiest, lowest cost, science approved ways enhance your beauty.
Affordable Beauty Tip #1: Smile
Everyone knows that smiling makes you happy. But now, new research from the University of Missouri shows that smiling has a substantial impact on beauty. Specifically, the study found that smiling makes a person appear younger. In addition, another study from the same school indicates that pictures of non-smiling people are perceived as heavier than their actual weight. So smile… if for no other reason than you don’t have to a buy a hundred dollar cream to appear thinner and younger.
Affordable Beauty Tip #2: Say Thank You
According to Harvard Medical School, “in positive psychology research, gratitude is strongly and consistently associated with greater happiness.” The reason? People who are gracious and acknowledge the good in their lives tend to be more optimistic, build better relationships and often experience better health. This makes people happy. And happy people appear more beautiful to those around them.
Affordable Beauty Tip#3: Be Positive
We have all heard about the benefits of having a positive mental attitude. Little did we know, implementing it would make us appear more beautiful. A psychology study by Mehrabian and Blum enlisted 117 university students to help determine what makes people attractive. The results showed that while a few physical attributes helped, the most important features that determined one’s attractiveness are controllable. These controllable features include grooming, posture, attire and overall attitude. So keep you hair, nose and brows trimmed, maintain a current wardrobe and above all… send out positive energy.
So there you have it. Skip the visit to the cosmetics counter, and walk the mall sporting a smile and emitting positive energy. Then, when you receive a compliment, respond with a “Thank You.” You will be glad you did.
Amazing Product of the Week: Oribe Dry Texturizing Spray
Enjoy instant volume and perfect texture with Oribe’s incredible Dry Texturizing Spray. It absorbs oil and extends the amount of time between shampoos. It is also a 2015 Behind The Chair (BTC) Stylist Choice Award Winner as well as a 2015 Beauty Innovator Award Winner. This is a must add to your beauty routine.